When you blog you become part of the blogosphere...the community of people who write and read blogs.
If you want to stand out in the blogosphere and not only attract your audience but keep them coming back.
You need to show them that the conversation you are having on your blog will give them value repeatedly.
Once they see that you know what interests them, engages them and that you care about them… You are writing for them and putting your personality into your blog to great way to really connect with them.
You will become a blogger and a blog that they want to come back to and be part of the conversation on a regular basis. It will make your blog memorable creating loyal readers who will become fans and share this valuable blog with people they know.
A few tips to add personality to your blog:
- Write in the first person
- Don’t be shy about developing your own style
- Develop your personal voice and put your Youness in the blog
- Use “you” talking to your reader to bring them in and see how your writing is impacting them
- Put a photo of you a small thumbnail image on the side nav. Be present in the conversation
- Write an about me page and give readers a chance to connect with you
- Use emotion, sprinkle in the way things affect you to give your posts more depth
- Link to your social networking profiles
- Use stories to add a personal touch and engage your readers
When someone reads your blog you want to make them feel like you are talking directly to them. By putting personality into your blog you change posts from just disparate snatches of content.
To a tapestry of ideas, information, and valuable conversation that pulls your audience in and lets them see how the posts relate directly to them.
How are you putting personality into your blog to let it be a powerful conversation that attracts and engages your audience and supports your business life?
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